Dental Guides

Where to Get the Best Whitening Toothpaste

Shopping for health and beauty products is often a game composed of many compromises. There are plenty of specialized toothpaste on the market and finding a toothpaste that’s well-rounded can require you to make sacrifices in specific areas. That’s not even taking into account the harsh and potentially dangerous chemicals that are packed into so many toothpaste brands. But there’s one brand you may have been sleeping on. It is not your fault. You won’t find Supersmile at your local grocery store, but the brand’s line of oral care products are worth your time - especially if you are looking to get a whiter and brighter smile without sacrificing the health of your teeth.

How Traditional Teeth Whitening Works vs Other Whitening Methods

There are quite a few different teeth whitening agents out there, but most of them break down into one of two categories. Most commonly, abrasives like baking soda and chemicals are used to scrape away at the surface of the tooth. This arguably does too effective a job of removing stains, as it can cause damage to the surface of your enamel that can weaken your teeth over time. That makes these sorts of abrasive formulas a less than ideal choice for people with teeth sensitivity issues or certain dental health problems.

An alternative method is to use chemicals that oxidize your teeth. These chemicals most commonly take the form of a peroxide variant. While on the surface that may seem like a better solution than abrasives, it comes with its own downside. Peroxide has shown signs that it can weaken and demineralize your teeth - making them more prone to corrosion and vulnerable to threats. While there’s no clear consensus on why this happens, it’s believed that the oxidation process actually makes your teeth more porous. That in turn weakens their structural integrity and fortification against germs.

A Different Approach to Whitening

On the surface, Supersmile might not seem that different from other toothpastes on the market. Many of its ingredients read as inscrutable chemical compounds, and baking soda is listed on there as well. But once you peel back the layers, you’ll find a more compelling and unique formula. Supersmile is ranked as 75% less abrasive than the standards outlined by the American Dental Association - making it far more gentle on your teeth than most similar over the counter products. In other words, the baking soda isn’t doing the heavy lifting.

Instead, most of the work is done by a compound called Calprox. Devised by Dr. Irwin Smigel - a man sometimes referred to as the “father of aesthetic dentistry” - it was formulated to offer whitening even on the surface of veneers. That level of sensitivity allows it to work with practically any teeth, and it serves as the corner of the Supersmile formula. Rather than scrape away at the surface of your enamel directly, Supersmile targets the sticky layer of your teeth to which plaque clings. It then chemically separates and lifts the plaque from the surface. The actual impact on your teeth is minimal, allowing it to be used effectively even by people with sensitivity.

A Different Type of Whitening Toothpaste

The Hippocratic Oath beseeches medical professionals to “do no harm”, and that’s a message that Dr. Smigel took to heart while developing the Supersmile formula. It offers a healthy approach to cosmetic dental care that doesn’t jeopardize the health of your teeth in the process. This is the best whitening toothpaste, but it’s a philosophy that’s applied to all of the products in the Supersmile catalog.


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